Monday, April 7, 2014

SNOW 4 A White Fashion Event 2013

The San Francisco Bay Area Fashion Network (SFBAF) is a fashion trade association with membership consisting of womenswear, menswear, jewelry and accessory designers, stylists, photographers, hair & make-up artists, model agencies, fashion show director/producers, retail buyers, fashion editors, and fashion industry related professionals. 

The SFBA Fashion Network objective is to build a business & social network to promote awareness and create a directory website of the fashion industry in the San Francisco Bay Area. Membership includes networking activities and meetings. Events held twice a year include an annual fashion showcase featuring SFBA Fashion Network talent.

Never mind the old-fashioned advice against wearing weight-adding white on camera. At the third annual Snow event, hosted by the San Francisco Bay Area Fashion Network, droves of picture-happy partygoers eagerly posing in head-to-toe white were as much a part of the entertainment as the white-themed fashion show.

Held at the unlikely venue of a SoMa auto-repair garage that was transformed into an industrial-chic catwalk Jan. 28, the evening drew about 250 guests dressed in everything from slinky gowns and feathered spectator hats to cheeky flight suits and fur chubbies.
The 30-minute fashion show, produced by a crew of about 100 volunteers, featured six local designers and a range of aesthetics and skill levels. The lineup included veterans Cari Borja, Julie Schindler and Domingo, as well as emerging designers Violetta Vieux, Cana Klebanoff and Herbert Williamson.
Vieux, a native of Moldova who studied fashion in Paris, opened the presentation with three expertly constructed wedding gowns that converted into frothy cocktail dresses intended for the reception.
Klebanoff, a student at City College of San Francisco who has worked as an intern for Domingo, kept things fresh with his G.I. Joe-meets-1970s-inspired menswear collection. Basic jersey T-shirts and turtlenecks paired well with trim, structured suits in white cotton twill and linen.
Recent Chicago transplant Herbert Williamson showed a somewhat disjointed collection of pencil skirts, voluminous blouses and an overworked evening gown that looked something like a bikini top attached to a ruffled column skirt.
Schindler, who began her career in the late 1980s designing coats at wholesale for stores such as I. Magnin, did what she said she knows best: outerwear. While the concept of her shiny, full-length jacket went awry with its quilted lab coat effect, Schindler also delivered more wearable pieces, such as structured overcoats in creamy white with bold, oversize collars and buttons.
Borja and Domingo were the clear anchors for the night. Borja delighted the crowd with a breezy loungewear collection in organic cotton, linen and tulle that she dubbed "boudoir to the beach." 
Her crinkled linen men's pieces, her first foray into menswear, were sent down the makeshift runway in striptease fashion, to the crowd's sheer delight.
Domingo punctuated the event with an impressive seven-piece collection of meticulously constructed eveningwear, styled with piles of statement jewelry by local designer Saeia.
An icy, sequined, long-sleeved backless gown seemed ideal for a wintry opening night at the Ballet, while a flutter-sleeve lace mini-dress epitomized the freshness of spring.
Domingo said, it was a great challenge designing white, because it can be very flat, so you need to know how to creatively add texture, jewels, details, flow and movement and bring white to life.
It was yet another successful event from SFBAF that the people are already talking about and looking forward to next years SNOW 5.
Find out more about SNOW A White Fashion Event, sponsored by San Francisco Bay Area Fashion Network;
Address: San Francisco Bay Area Fashion Network
                Joseph Domingo, Founding Director
                808 Post Street
                San Francisco, CA. 94109
Website:  www.sfbafn.com
                sanfranciscobayareafashionnetwork             
Phone:     (415) 563-2007
Email:      sfbafn@yahoo.com

Find more student fashion shows on Fashion Glitter

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